Branding
Calgary is home to many golf lovers despite our short golf season and long winters. JJ Golf offers golfers an opportunity to practice their swing all year long, equipped with state-of-the-art technology and high-def graphics that illustrate world-famous golf courses. JJ Golf brings the outdoors in and its visual identity needed to reflect this. The logo mark and brand colours are inspired by the golf course and were incorporated into different touch points: website, signage and branded swag.
Website Design Inspired by Real-Life
Through strategic graphic design, we created a web-experience reflective of the brand’s real-life experience. JJ Golf’s virtual golf simulator offers customers the chance to play golf courses from around the world. We highlighted this by utilizing graphics that users could interact with throughout the website.
A sleek booking engine works to make the booking process effortless and uncomplicated for both customers and staff – making it easy to book and manage bookings.