Digital Marketing Services
CALGARY'SDIGITAL MARKETING TEAM
JYZ Design is an innovative, full-service digital marketing agency based out of Calgary. We focus on social media, online engagement, ad campaigns and high-quality media production. Our strategy consists of prioritizing authenticity and long-term growth – keeping brands relevant in the digital realm of ever-changing trends.
We don’t work with clients looking for quick, hard sales. Rather, we tell impactful stories using posts, campaigns and emails as our mouthpiece. We combine headlines that resonate, videos that stop users scrolling in their path and visuals tailored to intrigue your target demographics.
Acting as a marketing manager’s toolkit or a business owner’s consultant, our agency integrates many channels of marketing scope to market your Calgary business.
Omnichannel marketing options
Digital Marketing Components
Content Marketing
Content like blogs, press releases and articles are crumbs you leave on the face of the internet to give indexing bots from Google and Facebook data on the validity of what you have to offer and whether to boost it or ignore it, in order to deliver what their users are looking for. We create campaigns that keeps your content front and centre.
Social Media Management
Through professional photography, videography and graphic design, we tell stories that turn impressions into long standing fans. Using tools like hashtags, geotags and other similar instruments to define target audiences, we can reach your demographics in an organic way. Our strategies sustain ongoing audience growth.
Paid Ad Campaigns
After identifying your customer journey, we help create a strategy to find your most valuable customers. Through digital marketing targeting methods like in-market audiences, keyword searches, geo-location and specific demographics, we’ll turn your digital marketing into an engine of conversion that sees your business generate real leads.
Digital marketing services we offer
Channels of Digital Marketing
We research topics your desired customer base are interested in and questions they are Googling. Starting with this strategy ensures that certain content to surge to the top of search results because of relevance.
Photography and custom graphics can build audiences on Instagram and Facebook, depending on your demographics. We integrate hashtag and scheduling strategies to increase organic reach for your posts.
We engage with your most likely demographic through likes, follows and views to build valuable awareness for your brand, utilizing many social media native tools. This sustains ongoing audience growth.
Zero in on the radius with the demographic most relevant to your location dependant business, or the specific interests most applicable. Our strategic graphics and captions ensure low cost per clicks for the most optimal conversions.
Your own website blog is crucial to building your search ranking. It tells Google your website is being actively maintained and that you have a lot of specific information relevant to search terms. We are able to consistently transform your notes into blogs.
Video is the new way people are used to absorbing content – it’s fast, riveting and maintains interest. Whether it’s through slideshows, animations, videography, editing effects, we know how to showcase your business expertise.
Search Engine Optimization
We research your desired customer bases content preferences, interests, and search engine queries. Starting with this strategy ensures that certain content to surges to the top of their results because of relevance.
Social Media Posts
Photography and custom graphics can build audiences on Instagram and Facebook by integrating hashtags and scheduling strategies to increase your businesses organic reach – drawing in more potential customers.
Brand
Engagement
We engage with your most likely demographic through likes, follows and views to build valuable awareness for your brand, utilizing many social media native tools. This sustains ongoing audience growth.
Paid Social Campaigns
Zero in on the demographic most relevant to your business, whether in terms of location or specific interests. Our professional social advertising strategies ensure low cost per click for the most optimal conversions.
Email Marketing
Maintain and grow a loyal returning customer base. We can help strategize contact information acquisition and develop professionally designed emails with messaging that promote low unsubscribe rates and encouraging engagement.
Public Relations Releases
We can create keyword-rich content for distribution across several high-traffic news and press release distribution platforms. This increases brand awareness while increasing your domain authority.
Blog Writing
Your own website blog is crucial to building your search ranking. It tells Google your website is being actively maintained and that you have a lot of specific information relevant to search terms. We are able to consistently transform your notes into blogs.
Video Editing
Video is the new way people are used to absorbing content – it’s fast, riveting and maintains interest. Whether it’s through slideshows, animations, videography, editing effects, we know how to showcase your business expertise effectively with professional video.
Social Media Strategy
- Demographic research
- Content pillars
- Platform recommendations
- Ongoing content creation plan
- 6 content graphic templates
- Hashtag strategy
- Outreach strategy
Content Package
- Onboarding marketing strategy
- Facebook and Instagram content
- 8 posts per month or 2 per week Option of 1 TikTok video or Instagram Reel in place of 2 Instagram posts.
- 4 stories per month or 1 per week
- Stock photos, graphic design
- Caption copywriting
- Engaging with potential customers
- Up to 5 comment/message replies
Package has the option to add paid ad campaigns.
Growth Package
- Same as content package except:
- 16 posts per month or 4 per week Option of 1 TikTok video or Instagram Reel in place of 2 Instagram posts.
- 8 stories or 2 per week
- Up to 10 comment/message replies
Package has the option to add paid ad campaigns.
All In Package
- Same as growth package except:
- 24 posts per month or 6 per week Option of 1 TikTok video or Instagram Reel in place of 2 Instagram posts.
- 16 stories or 4 per week
- Up to 20 comment/message replies
- Single paid ad campaign Including graphic design, caption writing, demographic targeting and budget management. Paid ad budget to Facebook not included, starts at $300/mo.
- 1 email newsletter/month
- Monthly Reporting
Package has the option to add paid ad campaigns.
Product Photoshoot
- Initial moodboard
- Shotlist
- One photographer onsite
- 30 final photos
Lifestyle Photoshoot
- Initial moodboard
- Shot list and schedule
- Model sourcing
- One photographer onsite
- One marketing director onsite
- 40 final photos
Photoshoot + Video
- Initial moodboard
- Shot list and schedule
- Model sourcing
- One photographer onsite
- One marketing director onsite
- One videographer onsite
- 60 final photos
- One ~2 min final video
Digital Growth Journal
