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Calgary Branding Agency

Logo Design & Branding

Calgary Branding Agency

Logo Design & Branding

Branding Design

Memorable, impactful Brand Identity

Make your company memorable with a great foundational branding. Our unique, artistic and marketable approach makes sure you stand out and appeal to your target audience. Beyond a simple icon, we tailor create branding guides that detail written communications like a brand paragraph, value propositions, golden circles and other relevant components for anyone that will work on the brand in the future. Our packages includes a process to merge our expertise with your vision, giving you all the tools to start your business. 

Recent Client work

Featured Portfolio

Brand identity components

Branding Services We Offer

Memorable, consistent branding is the foundation of establishing credibility and professionalism. Consumers understand that trustworthy companies invest in well designed identity. Established written brand stories ensures the same tone across different mediums, the starting point of any campaign. We help tailor craft the desired messaging to your target customer to make sure it resonates effectively.

We do the research for you– through searching industry norms, SEO competition and domain/social availability. We use strategies like common words, combining common words as well as invent/misspell a word to present a list of name options with a focus on making sure there is a balance of originality, memorability and ease of customers finding you online. 

A logo is the blueprint of any strong business foundation – it can be the make or break of how professional (or not) your business looks. We work with businesses that look to establish or improve their visual identity. Our logo design process is tailored to match your vision with our creative expertise on current trends, industry standards as well as assess all business need to start and grow. We provide all required file types at the end of the design process and revisions: JPG, PNG, SVG, EPS files. As well as vertical and horizontal layouts, dark and light versions, social media assets and favicons.

A written brand story unifies the entire personality of the written or verbal external communications. Below are some different elements we may include, depending on the relevancy to your business:

  • Headlines and slogans: A short descriptor sentence that  briefly outlines why you exist 
  • Elevator pitch: Introductory paragraph for explanations to external stakeholders 
  • Brand pillars: 3-4 main pillars that any outbound communications will center around or embody. 
  • Golden circle: The mission of why your business exists, how you deliver that purpose and what products or services are being offered.
  • Tone/personality: Some keywords to help establish the general tone used. 

How to be memorable: consistency is everything. Opting for a branding guide ensures different team members working on the company maintain visual unity no matter the medium. Included in our brand guides are:

  • Color palette
  • Logo usage 
  • Typography and fonts
  • Imagery

Company Naming

We do the research for you– through searching industry norms, SEO competition and domain/social availability. We use strategies like common words, combining common words as well as invent/misspell a word to present a list of name options with a focus on making sure there is a balance of originality, memorability and ease of customers finding you online. 

Logo Design

A logo is the blueprint of any strong business foundation – it can be the make or break of how professional (or not) your business looks. We work with businesses that look to establish or improve their visual identity. Our logo design process is tailored to match your vision with our creative expertise on current trends, industry standards as well as assess all business need to start and grow. We provide all required file types at the end of the design process and revisions: JPG, PNG, SVG, EPS files. As well as vertical and horizontal layouts, dark and light versions, social media assets and favicons.

Brand Story

A written brand story unifies the entire personality of the written or verbal external communications. Below are some different elements we may include, depending on the relevancy to your business:

  • Headlines and slogans: A short descriptor sentence that  briefly outlines why you exist 
  • Elevator pitch: Introductory paragraph for explanations to external stakeholders 
  • Brand pillars: 3-4 main pillars that any outbound communications will center around or embody. 
  • Golden circle: The mission of why your business exists, how you deliver that purpose and what products or services are being offered.
  • Tone/personality: Some keywords to help establish the general tone used. 

Visual Branding Guidelines

How to be memorable: consistency is everything. Opting for a branding guide ensures different team members working on the company maintain visual unity no matter the medium. Included in our brand guides are:

  • Color palette
  • Logo usage 
  • Typography and fonts
  • Imagery

Branding packages

Branding Pricing

Naming Package

$750
  • Competition research
  • 10 name options per round
  • Domain and social handles

No Fuss Logo

$750
  • 3 draft logos per round
  • Up to 3 rounds of revisions
  • 1 page branding sheet Includes color palette, shapes, fonts
  • Up to 3 logo layouts Square, horizontal, icon versions
  • 5 different final file formats EPS, SVG, JPG, PNG, PDF – white, dark and color

Foundation Branding

$1500
  • Everything in no fuss plus:
  • 10 page brand guide
  • Brand story/written communcations Brand headlines, slogans, elevator pitch, golden circle, pillars and tone/personality
  • Visual Identity Logo usage rules, brand colors, imagery, typography, favicon

All Inclusive

$2700
  • Everything in foundation plus:
  • Web identity blueprint
  • Extended written communcations Target audience avatar, keyword bubble
  • Extended visual Identity Choose 2 from templates: poster, business cards, letterheads, social media posts
  • Social media cover and profile pics

Digital Growth Journal

Our Latest Research and Reviews

The Top 18 Things You Need to Check Before Launching a Website
17 Elements of Branding You Need to Build a Growing Business
The Top 18 Things You Need to Check Before Launching a Website
17 Elements of Branding You Need to Build a Growing Business
10 Steps To Develop Your Own Custom Learning Platform
How professional creative makes digital marketing WORK
Great Branding Makes Bank

what our customer are saying

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