The Sweetest Stop on Banff Avenue
Many locals and tourists alike know The Fudgery as an iconic destination, a well loved sweet shops in Banff that has stood the test of time. After gaining new ownership, we were asked to help revitalize the company and bring it into the modern age. Our biggest goal was to turn the shop into an Instagrammable destination – modernize the branding, packaging as well as consult on interior design.
Product Packaging
As part of the rebrand, we conceptualized, created mockups and sourced new packaging options for the client for all aspects of business operations. From marketing stickers, to bags, to food boxes, we designed and coordinated ongoing supply chains.
Social Media Marketing
We conceptualized a social media content grid, and organized real photoshoots to source authentic content. We combined aspects of the location with the new, fun, modern branding.
