We often hear of companies looking for unicorn marketers who can do a bit of everything. Sometimes, marketing tasks can be more right brained (creative, copywriting, design) or more left-brained (analytical, strategical) which can be difficult to find. With our team, you get experts who just do a few things well and come together as a team to deliver a comprehensive suite of marketing services.
Most businesses require a senior level marketing executive to help with strategic, big picture decisions. Our team can offer a high level of expertise as a fractional CMO (Chief Marketing Officer), with still a team to help execute on deliverables.
Our standards for quality design are exceptionally high. Not only do our graphic designs and websites look professional, they go unmatched in our clients’ industries. We come from both a strong creative and technical background – the core skillsets to a successful website design team. We continually stay on top of the most innovative trends to make sure our work stays ahead.
We are based in Inglewood, in Calgary, Alberta. We are made in Canada, which is crucial in the marketing industry. Your communicators need to live and breathe the nuances of your target customer.
We take action and deliver; projects are completed at incredible rates that will exceed your expectations. Marketing tasks need to remain agile to shifting priorities, and we can react quickly without unrealistic timelines.
We research your desired customer bases content preferences, interests, and search engine queries, then use a long term approach to building domain authority by creating value for your target audience.
Our SEO strategies are long term (~6 months) and effectiveness can vary depending on the industry and how competitive it is.
Our content strategies strategies are focused on valuable long tail niche keyword content, which Google is prioritizing more. This includes creating valuable blog content.
Through professional photography, videography and graphic design, we tell stories that turn impressions into long standing fans. The core of any successful social media strategy is community building.
We usually include a social media strategy presentation to make sure we are on the same page – establishing tone of voice, brand pillars and content sources.
Instagram: Reels, UGC (User Generated Content), photography and captions
Tiktok: Short or longer form video
Youtube: Video production
Zero in on the demographic most relevant to your business, whether in terms of location or specific interests. Our testing focused social advertising strategies ensure low cost per click for the most optimal conversions.
Per campaign, we generate many creative variations of graphics to test and optimize for conversions. Then we establish demographic targeting or retargeting metrics while adjusting per clients’ ad budgets.
Perfect for search based customer journey funnels, we analyze and test various keywords to generate the best conversion rates.
We create technically accurate graphics, tag them for Google and launch them per various targeting metrics.
Engaging your most loyal customers regularly establishes ongoing connections and repurchases. We create professionally written and designed newsletters to keep your customers in the loop.
Our agency specializes in long term storytelling with our organic content, so results will come in the form of increased traffic and community building. Paid ad campaigns are focused more directly on return on investment, so you will be provided monthly reports on results.
We offer many SEO ranking options to ensure the results you’re looking for. If your industry is quite competitive, we recommend getting SEO optimization with your website as well as an ongoing package. It usually takes a few months for Google’s algorithms to rank new websites.
Yes! We specialize in eCommerce, hospitality and travel, technology as well as education.
This greatly depends on the retainer you select with us. For some packages, we will convey reporting on a monthly basis with quarterly meetings. Others more involved packages we often community daily with weekly reporting and meetings as needed.
There are definitely situations where hiring internally makes sense. Here are some comparisons to decide what’s right for your company.
Pros of an employee | Pros of our agency |
Focused on your brand | Dedicated hours for your brand, held accountable through reports |
Internal culture building | No overhead costs like benefits, software, equipment, office space |
Able to create content on the job | Skillsets of team are well trained in all specified marketing areas |
Lower employee rates for many marketing positions | Same rates, higher expertise |
Absolutely! Please book a consultation so we can prepare a proposal.
We can let you know the specifics after a consultation, but generally we recommend some notes on what you do, why you do it, who your customers are, your services or products and any relevant photos. All we need are some rough notes which we can refine into SEO and user friendly content.
Yes, we have budget friendly template options that are still content optimized, mobile responsive and show up on Google as your landing page. Get in touch to make sure your scope qualifies.
Absolutely! We have contractors we work with for specialty projects like illustrations, 3D renders and animations.
No. All our team members are paid fairly, located in Canada and trained in house!
One of our project managers will contact you after a form is submitted. He/she will be your point of contact going forward. If you sign on with a maintenance or support ticket package, you will work directly with our webmaster on receiving any support needed.