Choosing a Name and Domain in 2017

The most frustrating and time consuming process that JYZ Design encounters is when a client tasks us with helping them come up with a name for their product or service. It is easy enough to actually come up with a name that a client likes, but then inputting that name into a domain registrar is when the hair pulling starts. Is a client going to pay $30,000 for their perfect name? Not unless they have some serious VC’s backing them. Between domain squatters and every Tom, Dick and Harry starting the next big thing-as the cost of entry is so low-it seems all the names have been used, and every .com domain has been bought.

If you are looking for that single word, properly spelled, iconic name I will go out on a limb and say you are ten years too late. I would even stand on that limb and say the same about obvious misspellings of words. And there’s no point going for un-obvious misspellings, for obvious reasons.

So what is the solution? Assuming you are set on a .com name there are a few ways it can go. The simplest way is if your preferred name is already used but in a different industry and/ or city, you can just try that name with your city behind it. For example, blossomseattle.com-IF you will be a local industry and the original owner of the domain is not a national or international company. You never want your name associated with an already more famous brand.

Beyond that, we have had some success using foreign words that are either known in English, sound poetic, have intrinsic meaning, or are easily pronounceable. But to assume this will be easy is to assume no French people (or whomever) buy domain names.

Another method we have found to work is the use of acronyms paired with other abbreviations or words. This opens innumerable other avenues to explore and has resulted in happy clients from our business.

One area JYZ Design seeks to avoid is the use of random, funny words (zook, quoke, etc). My belief is that those names arise from a combination of a lack of imagination and the wrong assumption that names such as google or twitter came about from the same application of random words to their product.

The tl;dr of this is that there is usually no quick answer. We have gone through the process where it has taken up to six weeks to find a combination of name and availability that satisfies a client. The point is, while choosing a name seems straightforward, it has become a lengthy research project. Allow the writers and designers the time and scope to flesh out a name, and talented people will find that name which jumps out at you, and by extension, your targeted market.

Showing 68 comments
  • Clarence Kinkaid
    Reply

    I truly appreciate this post. I have been looking all over for this! Thank goodness I found it on Bing. You have made my day! Thanks again

  • more info here
    Reply

    I simply want to say I’m new to blogging and seriously enjoyed this web-site. Almost certainly I’m want to bookmark your blog . You surely have good writings. Thank you for sharing with us your blog site.

  • Jack
    Reply

    Just a smiling visitor here to share the love (:, btw great style and design. “The price one pays for pursuing a profession, or calling, is an intimate knowledge of its ugly side.” by James Arthur Baldwin.

  • Hotel Frankfurt Oder
    Reply

    This is very interesting, You are a very skilled blogger. I have joined your feed and look forward to seeking more of your fantastic post. Also, I’ve shared your web site in my social networks!

  • click to investigate
    Reply

    I simply want to say I’m newbie to blogs and absolutely savored you’re blog site. Most likely I’m want to bookmark your site . You actually have excellent well written articles. Cheers for sharing with us your webpage.

  • Reply

    There is noticeably big money to comprehend this. I assume you’ve made specific nice points in features also.

  • Reply

    I really appreciate this post. I have been looking everywhere for this! Thank goodness I found it on Bing. You’ve made my day! Thanks again!

  • Kanopi Galvalum
    Reply

    I have learn a few just right stuff here. Certainly value bookmarking for revisiting. I surprise how so much attempt you put to make any such magnificent informative web site.

  • Reply

    Nice read, I just passed this onto a friend who was doing a little research on that. And he just bought me lunch since I found it for him smile So let me rephrase that: Thanks for lunch! “Any man would be forsworn to gain a kingdom.” by Roger Zelazny.

  • Metroclick.com
    Reply

    MetroClick specializes in building completely interactive products like Photo Booth for rental or sale, Touch Screen Kiosks, Large Touch Screen Displays , Monitors, Digital Signages and experiences. With our own hardware production facility and in-house software development teams, we are able to achieve the highest level of customization and versatility for Photo Booths, Touch Screen Kiosks, Touch Screen Monitors and Digital Signage. Visit MetroClick at http://www.metroclick.com/ or , 121 Varick St, New York, NY 10013, +1 646-843-0888

  • www.faytech.us
    Reply

    MetroClick specializes in building completely interactive products like Photo Booth for rental or sale, Touch Screen Kiosks, Large Touch Screen Displays , Monitors, Digital Signages and experiences. With our own hardware production facility and in-house software development teams, we are able to achieve the highest level of customization and versatility for Photo Booths, Touch Screen Kiosks, Touch Screen Monitors and Digital Signage. Visit MetroClick at http://www.metroclick.com/ or , 121 Varick St, New York, NY 10013, +1 646-843-0888

  • Reply

    Utterly composed articles, Really enjoyed reading.

  • Pozycjonowanie w Google
    Reply

    Thank you for sharing superb informations. Your web site is so cool. I’m impressed by the details that you’ve on this web site. It reveals how nicely you understand this subject. Bookmarked this web page, will come back for extra articles. You, my friend, ROCK! I found just the information I already searched all over the place and simply couldn’t come across. What a perfect web-site.

  • Reply

    Thank you for sharing excellent informations. Your web site is very cool. I am impressed by the details that you have on this website. It reveals how nicely you understand this subject. Bookmarked this website page, will come back for more articles. You, my pal, ROCK! I found simply the information I already searched all over the place and just could not come across. What an ideal web-site.

  • Reply

    I like this post, enjoyed this one thanks for posting. “The difference between stupidity and genius is that genius has its limits.” by Albert Einstein.

  • Pozycjonowanie
    Reply

    You have brought up a very superb points , thanks for the post.

  • Fashion
    Reply

    Hello, i think that i saw you visited my blog thus i came to “return the favor”.I am attempting to find things to improve my website!I suppose its ok to use some of your ideas!!

  • asep
    Reply

    Nice read, I just passed this onto a colleague who was doing some research on that. And he actually bought me lunch since I found it for him smile Thus let me rephrase that: Thank you for lunch!

  • comedy movies
    Reply

    Hey There. I found your blog using msn. This is a really well written article. I will be sure to bookmark it and come back to read more of your useful information. Thanks for the post. I will certainly comeback.

  • News
    Reply

    I think this is among the most important info for me. And i am glad reading your article. But wanna remark on few general things, The website style is great, the articles is really excellent : D. Good job, cheers

  • naser
    Reply

    I was recommended this web site by way of my cousin. I’m not sure whether or not this post is written via him as nobody else realize such unique about my trouble. You’re wonderful! Thank you!

  • News
    Reply

    I got what you intend, thanks for posting .Woh I am lucky to find this website through google. “Since the Exodus, freedom has always spoken with a Hebrew accent.” by Heinrich Heine.

  • News
    Reply

    You could certainly see your skills within the paintings you write. The arena hopes for more passionate writers like you who are not afraid to say how they believe. At all times follow your heart. “If the grass is greener in the other fellow’s yard – let him worry about cutting it.” by Fred Allen.

  • News
    Reply

    Pretty section of content. I just stumbled upon your website and in accession capital to assert that I get actually enjoyed account your blog posts. Anyway I’ll be subscribing to your augment and even I achievement you access consistently quickly.

  • Reply

    Great write-up, I’m regular visitor of one’s site, maintain up the nice operate, and It’s going to be a regular visitor for a long time.

  • News
    Reply

    Utterly composed subject material , appreciate it for selective information .

  • Reply

    Some genuinely quality blog posts on this site, saved to favorites .

  • Fashion
    Reply

    This is very interesting, You are a very skilled blogger. I’ve joined your rss feed and look forward to seeking more of your fantastic post. Also, I have shared your web site in my social networks!

  • News
    Reply

    Some really nice and useful info on this internet site, too I conceive the design and style has excellent features.

  • News
    Reply

    I went over this website and I conceive you have a lot of superb information, saved to favorites (:.

  • News
    Reply

    Very interesting information!Perfect just what I was searching for!

  • Reply

    I like this post, enjoyed this one thankyou for putting up.

  • News
    Reply

    You have remarked very interesting details ! ps nice website . “Sutton lost 13 games in a row without winning a ballgame.” by Ralph Kiner.

  • Fashion
    Reply

    I enjoy you because of all your valuable hard work on this site. My mother really likes engaging in investigations and it’s really easy to understand why. We all know all regarding the powerful medium you give good guides on the blog and in addition invigorate participation from some other people about this article while our favorite child is truly learning a lot. Have fun with the rest of the year. You are carrying out a first class job.

  • Home Improvement
    Reply

    I and my friends were actually reading through the best advice from your website then then I had a horrible feeling I never thanked the website owner for those strategies. These ladies are already as a result warmed to read all of them and already have pretty much been making the most of these things. We appreciate you indeed being well kind and then for making a decision on variety of brilliant resources most people are really eager to be aware of. Our sincere regret for not saying thanks to you sooner.

  • Reply

    There are actually a trio of different years while using Chicago Diet and each and every very first is absolutely vital. The pioneer step is your the actual fat reduction . for this kilograms. lose belly fat

  • best site
    Reply

    I’m very pleased to uncover this great site. I need to to thank you for your time for this wonderful read!! I definitely savored every bit of it and I have you book-marked to look at new information in your blog.

  • see here now
    Reply

    Good day here, just became receptive to your wordpress bog through Search engines like google, and realized that it’s quite helpful. I’ll appreciate if you decide to keep up this idea.

  • NiopMync
    Reply

    Food of fried tomatoes like absolutely everything. Residents usually ask guide are surprised mastery chef. Even children with pleasure eat fried tomato in breadcrumbs. Tomatoes very good combined are combined with many products. Garlic adds fineness. Cheese brings ruddy crust. Italian spices turn roasted tomatoes into a dish from a restaurant. Omelette with tomatoes – easy and nutritious dish for breakfast. Make including sandwiches with fried tomatoes.
    Cooking tomatoes simply. For cooking use butter. In olive oil – fewer calories. It is also combined mixed with fried slices tomato.
    [url=http://stewedtomatoes.top/canned-stewed-tomatoes-recipe-delicious-simplicity]canned stewed tomatoes recipe[/url]

  • Read more
    Reply

    It’s mostly extremely difficult to find well-advised individuals on this issue, still, you appear like you comprehend whatever you’re writing about! Thanks A Lot

  • my web profile
    Reply

    Absolutely absorbing details that you have mentioned, thanks so much for publishing.

  • look at this now
    Reply

    I merely need to tell you that I am new to online blogging and undeniably liked your work. More than likely I am likely to remember your blog post . You simply have magnificent article blog posts. Love it for swapping with us your main internet document

  • visit here
    Reply

    It is actually mostly extremely difficult to find well-educated americans on this issue, even though you look like you understand what exactly you’re indicating! Thanks A Lot

  • additional info
    Reply

    Pretty stimulating resources you’ll have mentioned, warm regards for putting up.

  • Visit Your URL
    Reply

    I was very happy to find this web site. I want to to thank you for ones time just for this wonderful read!! I definitely savored every bit of it and I have you saved as a favorite to look at new information on your website.

  • her comment is here
    Reply

    I simply hope to inform you you that I am new to blogging and very much admired your webpage. Quite possibly I am going to bookmark your blog post . You really have impressive article materials. Like it for discussing with us your site post

  • try this
    Reply

    Hullo there, just started to be familiar with your weblog through yahoo, and have found that it is truly educational. I’ll be grateful for should you decide maintain these.

  • Home Improvement Loans
    Reply

    I’m so happy to read this. This is the type of manual that needs to be given and not the accidental misinformation that is at the other blogs. Appreciate your sharing this greatest doc.

  • Puppies
    Reply

    You completed several nice points there. I did a search on the matter and found a good number of folks will have the same opinion with your blog.

  • Earn
    Reply

    I’m still learning from you, while I’m improving myself. I absolutely liked reading all that is written on your blog.Keep the information coming. I loved it!

  • Hospitality Jobs Bali
    Reply

    I’m really loving the theme/design of your website. Do you ever run into any browser compatibility issues? A small number of my blog audience have complained about my website not operating correctly in Explorer but looks great in Safari. Do you have any ideas to help fix this problem?

  • tenda membrane
    Reply

    Hmm it seems like your site ate my first comment (it was extremely long) so I guess I’ll just sum it up what I had written and say, I’m thoroughly enjoying your blog. I too am an aspiring blog blogger but I’m still new to the whole thing. Do you have any suggestions for first-time blog writers? I’d definitely appreciate it.

  • pulau putri
    Reply

    It is the best time to make some plans for the longer term and it’s time to be happy. I’ve learn this publish and if I could I want to counsel you few attention-grabbing issues or advice. Perhaps you could write subsequent articles regarding this article. I desire to read even more issues about it!

  • jam tangan guess
    Reply

    I have to show some appreciation to this writer for bailing me out of this problem. As a result of scouting through the search engines and finding ideas which were not beneficial, I figured my life was gone. Existing without the presence of answers to the issues you’ve resolved all through this posting is a crucial case, and those that might have badly affected my entire career if I hadn’t discovered your website. Your primary talents and kindness in handling all the stuff was invaluable. I am not sure what I would’ve done if I had not discovered such a thing like this. I’m able to now look forward to my future. Thanks a lot very much for the skilled and results-oriented guide. I won’t be reluctant to propose your blog post to any person who needs to have counselling about this issue.

  • jam tangan mirage
    Reply

    Hey! Do you know if they make any plugins to protect against hackers? I’m kinda paranoid about losing everything I’ve worked hard on. Any recommendations?

  • obat hammer of thor
    Reply

    I do agree with all the ideas you have presented in your post. They are very convincing and will definitely work. Still, the posts are too short for newbies. Could you please extend them a little from next time? Thanks for the post.

  • ugly christmas t shirt
    Reply

    The next time I read a weblog, I hope that it doesnt disappoint me as a lot as this one. I imply, I know it was my option to learn, but I actually thought youd have one thing fascinating to say. All I hear is a bunch of whining about one thing that you possibly can repair when you werent too busy in search of attention.

  • 2. British Propolis
    Reply

    Super-Duper blog! I am loving it!! Will come back again. I am bookmarking your feeds also.

  • Bandar Sakong Online
    Reply

    Simply desire to say your article is as astounding. The clarity in your post is simply nice and i could assume you’re an expert on this subject. Well with your permission allow me to grab your RSS feed to keep up to date with forthcoming post. Thanks a million and please continue the rewarding work.

  • Domino BandarQ Terpercaya
    Reply

    What i do not understood is actually how you’re not actually much more well-liked than you may be right now. You’re very intelligent. You realize therefore considerably relating to this subject, made me personally consider it from so many varied angles. Its like women and men aren’t fascinated unless it’s one thing to do with Lady gaga! Your own stuffs great. Always maintain it up!

  • flashdisk kartu
    Reply

    Its such as you read my thoughts! You appear to grasp a lot about this, like you wrote the e-book in it or something. I feel that you just could do with some to drive the message home a little bit, however instead of that, that is magnificent blog. A great read. I’ll definitely be back.

  • Home Improvement
    Reply

    Nice blog here! Also your site loads up very fast! What web host are you using? Can I get your affiliate link to your host? I wish my website loaded up as quickly as yours lol

  • Harga sewa Mobil Lombok
    Reply

    Magnificent goods from you, man. I’ve understand your stuff previous to and you are just extremely wonderful. I really like what you have acquired here, really like what you’re saying and the way in which you say it. You make it entertaining and you still take care of to keep it smart. I can’t wait to read far more from you. This is really a wonderful web site.

  • Reply

    Hey there! I’m at work surfing around your blog from my new iphone 3gs! Just wanted to say I love reading through your blog and look forward to all your posts! Carry on the outstanding work!

  • beton cor readymix
    Reply

    Do you have a spam issue on this website; I also am a blogger, and I was wanting to know your situation; many of us have developed some nice practices and we are looking to exchange techniques with others, please shoot me an email if interested.

  • Toko bunga Jakarta online
    Reply

    It’s appropriate time to make some plans for the future and it’s time to be happy. I have read this post and if I could I desire to suggest you few interesting things or tips. Maybe you can write next articles referring to this article. I desire to read more things about it!

  • Reply

    Hi, Neat post. There is an issue together with your site in internet explorer, may test this… IE nonetheless is the market leader and a huge part of other folks will pass over your wonderful writing due to this problem.

  • judi bola
    Reply

    My partner and I stumbled over here by a different website and thought I may as well check things out. I like what I see so now i’m following you. Look forward to looking over your web page yet again.

Leave a Comment

Start typing and press Enter to search